{"id":502,"date":"2025-02-05T11:26:00","date_gmt":"2025-02-05T11:26:00","guid":{"rendered":"https:\/\/joyaapples.com\/?p=502"},"modified":"2025-09-01T05:19:50","modified_gmt":"2025-09-01T05:19:50","slug":"introducing-a-sunny-new-personality-for-joya-drum-roll-please","status":"publish","type":"post","link":"https:\/\/joyaapples.com\/en_uk\/introducing-a-sunny-new-personality-for-joya-drum-roll-please\/","title":{"rendered":"Introducing a sunny new personality for Joya\u00ae. Drum roll please!"},"content":{"rendered":"

Life. Isn\u2019t it just the best?

Here at Joya\u00ae, we believe in living life to the full \u2013 in seizing each varied and wonderful day for the simple reason that days are there to be seized. In tossing a crunchy, invigorating apple in your backpack and setting out to explore this great good world.

Which is why we\u2019re delighted to debut a fresh new look and feel for Joya\u00ae, something we\u2019ve been beavering away on in the background with the excitement of a dog about to go walkies.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Sunny, authentic and endlessly spirited, our refreshed Joya\u00ae brand celebrates the always enjoyable nature of our brilliantly-coloured apple. Visually, with our new branding, we\u2019ve embraced arresting golden yellow offset by red and vibrant purple, setting an invigorating tone for what promises to be a radiant new chapter in our history.

We\u2019re also big on sharing our irrepressible spirit and exceptional quality through uplifting language. You may have noticed our fondness for joyous adjectives, with each carefully chosen word, it\u2019s an authentic expression of our brand character and very essence.

Of course, refreshing a brand involves more than just creating a new look and feel. It\u2019s a chance to drill down into what you stand for and ensure that how you present yourself truly reflects who you are. Above all, it\u2019s supposed to be fun. Which is fortunate because at Joya\u00ae, we\u2019ve never taken ourselves too seriously. We don\u2019t lose sight of the fact that apples are a nourishing, healthy superfood, but we don\u2019t harp on about the nutritional benefits. Because while an apple a day may keep the doctor away, we\u2019re too busy out there enjoying life to dwell on the facts and figures. We just know that our bodies and minds feel excellent after snacking on a Joya\u00ae apple, and that\u2019s good enough for us.

Naturally, our sunny new look and feel is underpinned by the consistently great eating experience of our Joya\u00ae apples themselves. Refreshing and robust with an invigorating crunch, Joya\u00ae is a dependable all-rounder, the equivalent of a seasoned Olympian who rocks up to training even on weekends. Joya\u00ae apples can be taken anywhere and are perfectly suited to life on the go.

The crux of it? Our apples are joyfully tasty \u2013 a delicious snack that fits into your busy lifestyle.

So let\u2019s hear it for our refreshing new brand! Now it really is time to go walkies.<\/p>","protected":false},"excerpt":{"rendered":"

Life. Isn\u2019t it just the best?<\/p>\n

Here at Joya\u00ae, we believe in living life to the full \u2013 in seizing each varied and wonderful day for the simple reason that days are there to be seized. In tossing a crunchy, invigorating apple in your backpack and setting out to explore this great good world.<\/p>","protected":false},"author":1,"featured_media":670,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nIntroducing a sunny new personality for Joya\u00ae. 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